Whilst every solution is different, we find that the below roadmap gives a good indication of what to expect. Each step will be completed with efficiency in mind to get you from onboarding to rollout as quickly as possible. 

Your estimated time to roll out will be provided in detail once we have surveyed and assessed your individual requirements.

ESL Implementation Roadmap

1. Complete & Return Forms
   Submit your SURE account opening forms.

2. Engage EPOS Supplier
   Contact your EPOS provider (CC Sure) confirming:

   • You’re implementing Electronic Shelf Labels.

   • ESLs will be updated via live link to the EPOS database.

   • They should liaise with Sure to begin integration.

3. Request Site Survey
   Ask Sure for a quote for a full site survey (starting with trial site).

4. Place Order
   Approve the survey quote and issue a purchase order.

5. Assign Project Lead
   Appoint a project leader and share their contact details with Sure.

6. Sure Provides Quotation
   Receive a detailed quote for hardware, training, and installation.

7. Approve & Implement
   If approved, Sure proceeds with installation and system setup.
   - Gateway Installation (incl. network infrastructure configuration/support)
   - RSSI Survey (if applicable)
   - Label installation & assignment

8. Go Live
   System is launched and operational.

9. Post-Validation Assessment
   System is tested and assessed by stakeholders, Sure work to address any suggestions for an even smoother transition.

As part of your initial enquiry, we'll request a Stock Keeping Unit (SKU) count. This can be extracted from the data held on your POS system either by Sure, or you.

To ensure accuracy, we recommend one label per SKU - with a contingency of ~10% to accomodate the changes to your product range as both you and the market change naturally.

Using a SKU count allows you to track your return on investment like for like, which means you can request and implement any additional tweaks and changes in real time!

"We can save on average 8 hours per week, but sometimes , on promotion weeks that can actually be up to two days (per store)" ~ Graham Murdoch - IT Director @ CJ Lang & Son LTD

Every ROI calculation is different, but every ESL solution can expect:

• 95% reduction in price label labour costs
• 100% reduction in price label printing costs
• 100% reduction in till price errors
• Increased store colleague satisfaction

For Sure, CJ Lang Spar is a great example of just how quickly the admin from over 100 stores can be reduced to next to nothing.

This huge reduction in admin hours allows for happier, more friendly colleagues - with a lot more time to spend dedicated to the customer. 

Furthermore - Spread your Capital Expenditure over 5 years by leasing the hardware with monthly repayments. That way you can more readily assess your monthly savings on the process of printing labels and having your team walk the store updating labels. 

In short- yes.

Solum Advanced Information Management System (AIMS) doesn't require any advanced processing to use data from your EPOS system, and it uses an open API to ensure absolute compatability.

If you have any questions about your integration, feel free to send us an email! Solum@sure.uk.com

The world is in the midst of an ongoing energy crisis, with rising costs and increasing pressure on supply — and there’s no quick fix in sight. That’s why the Solum Newton range of electronic shelf labels (ESLs) has been designed to go beyond pricing automation: it helps reduce plastic waste, cut paper usage, and support retailers in progressing toward carbon neutrality.

But today, sustainability isn’t just a moral responsibility — it’s becoming a legal expectation.
Solum Sustainability Commitment

How Energy Legislation Is Evolving

New regulations, like the EU Omnibus Directive (Expained in detail below), have already prompted many European retailers to switch to ESL systems for transparency and efficiency. But this digital transformation also raises new questions — especially around energy use in stores.

In countries like Spain and Germany, governments have implemented energy curfews, limiting the use of illuminated or power-consuming digital signage after 10 PM to curb unnecessary energy consumption.

If similar restrictions were introduced in the UK, Solum Newton ESLs would easily comply. Their ultra-low power consumption — typically less than 0.5 kWh per 1,000 labels per year — means even the largest stores can operate them without concern.

Put simply: Solum ESLs don’t just help you stay competitive — they help you stay compliant.

What is the EU Omnibus Directive?

The EU Omnibus Directive is a major piece of consumer protection legislation that came into effect across EU member states in May 2022. Its goal is to modernize consumer rights — especially in the digital age — by increasing transparency, fairness, and accountability in how businesses communicate with customers.

Key Points:

• If you advertise a discount, you must show the lowest price the product was sold for in the previous 30 days.
• It’s now illegal to post or promote fake customer reviews — businesses must be clear about how reviews are collected and verified.
• If prices are tailored based on browsing history or user data, you must clearly inform the customer.
• Selling products that look identical across the EU but differ in quality or content is banned.

Failure to Comply:

EU member states define their own penalties for violating consumer rights laws. However, EU guidelines suggest that the maximum fines are either:

• Upwards of 4% of the trader's annual turnover in the Member State(s) where the breach occurred.
• Or at least €2 million if the trader's annual turnover cannot be determined.

Source: EUR-Lex – Directive (EU) 2019/2161

What Does This Mean for the UK?

• UK retailers trading with or within the EU must comply.
• The UK is considering similar legislation to align with EU standards.
• Consumers now expect greater transparency, even in domestic markets.

Our smart-store products also include a range of digital media screens. They are also managed within AIMS for completely seamless transitions for any promotional changes. Find out more