Stratford, Ichiba

Ichiba is the largest Japanese food hall in Europe, located in Westfield London. Complete with food, drink, gifts and homeware. SureDesign have worked closely with the Ichiba team at the Japan Centre on a modular design, consistent with the store format.

"It is uncommon to find a design team which balance design with functionality. Working with SureDesign, we have found the solution to meet our merchandising requirements whilst providing a consistent store look and feel. The process was smooth, with great response times."

"It is uncommon to find a design team which balance design with functionality. Working with SureDesign, we have found the solution to meet our merchandising requirements whilst providing a consistent store look and feel. The process was smooth, with great response times."

Nariaki Kanazawa

Head of Brand Creative, Japan Centre Group Ltd