Frequently Asked Questions

Sure® Retail Equipment Limited are the UK's leading Retail Equipment Wholesaler. We pride ourselves on providing Service Unrivalled in Retail Equipment delivering your retail equipment right first time, to specification & on time, every time.

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NEW: How can I identify whats on each pallet?
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Itemised pallet labels:

  • Our orders are now packaged item by item, pallet by pallet to save your shopfitters time on site.

What details will I find on this label?

  • Each pallet is numbered & has it's own, separate & itemised list on the shrink-wrap stating exactly what is on the pallet.

Why do we go to the effort of making itemised pallet labels? 

  • Helps shopfitters to locate items on site, especially when it comes to split pallets or larger item quantities.
  • Reduces downtime for shopfitters.
  • Keeps efficiency high and minimises overheads.

Please see here for more information by clicking here.

 

Does my business qualify for a trade account with trade discounts?
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Keeping costs down has always been a priority but even more so because of COVID. Sure® seeks like-minded, reliable & committed trade partners who can prepare a list of equipment required for a store, understand Sure's offer & work closely with Sure to keep costs down. Sure's Trade Partners achieve this by using Sure's websites, catalogues and order forms to keep orders as clean as possible and to avoid errors.
Lower volume enquiries will be referred to one of Sure's Trade Partners.

When it comes to opening new Trade Accounts decisions are largely discretionary but as a rough guide here are the points we consider;

  • Volume; regular orders to an average of say £1,000 per order are placed to a minimum of say £20,000 per annum.
  • Commitment; Sure® are the first choice / preferred supplier for full sites whenever possible.
  • Brand Integrity: Eden® is never mixed with competitor's 50mm pitch shelving systems.
  • Payment; Trade accounts are kept within agreed terms & use Electronic Banking.
  • Keeping costs down; use of Sure's Breakdown Sheets, websites & catalogues to keep orders as clean as possible and to avoid errors.
  • Sure Breakdown Sheets & Order Forms:
    • Are a huge time saver! Stores can be broken down into simple sections & the form will calculate total requirements including total price & weight. For simple Instructions, please click here.
    • You can use Ctrl + F to search for items by their descriptions (E.g. SUREPLUS50, Baseleg, upright, back panel etc.)
    • Can be personalised on request if you use a fixed & restricted number of product lines.
    • Are imported straight onto Sure's accounts system which is why Trade accounts use Sure's Breakdown Sheets to ensure;
      • Accuracy.
      • Speed.
      • Efficiency.
Is it worth paying a little bit more for my deliveries? Do I get what I pay for?
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In a word - yes! It is all too easy to be attracted to the lowest delivery costs when trying to get a store open & trading. However, the risk of incurring additional costs & delays can far outweigh any difference in delivery charges. We have all driven on UK Motorways & understand that hauliers cannot guarantee punctuality. Like most things in life - you get what you pay for! The options include;

  • A man in a van: Dedicated Drivers with a mobile phone are best used for full sites or whenever deliveries are time critical. E.g. when shopfitters are on site & costs will be incurred if there is any delay.
  • Multiple Handling Pallet Services: Pallets are collected from multiple suppliers by a local member of the pallet service provider and taken to a communal hub. Equipment is then transported by other members from one hub to another until your kit arrives at a hub in the area of the final delivery address. A further member then collects pallets from the hub and delivers them to many sites in a pre-set sequence. You can secure an earlier slot in the pre-set sequence by paying a premium for pre-12.30 delivery but this is no guarantee save that you will be refunded the extra charge if the equipment does not arrive by 12.30. You can track your delivery from the Palletways Network Email you receive but please be aware that chasing deliveries makes no difference; Pallets arrive when they arrive.... 
  • Parcel Deliveries: Parcels may seem a cheap option, but individual shelving components are manufactured from sheet metal panels & are very easily damaged however well wrapped. The low price of the delivery is outweighed by items turning up on site unusable. This means that the delivery & the item have to be paid for a second time causing further site delays and other additional costs to be incurred. That is why Sure only use parcels for small boxes of hooks.
How do I protect my Eden® UK Manufacturer's Warranty?
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  • Eden® is the only remaining UK based manufacturer of High Volume 50mm Pitch Shelving.
  • To avoid confusion in the marketplace & for ease of identification: All Eden® shelving is stamped, "Eden".
  • All Eden® Shelving is supplied with a 12 month UK Manufacturer's Warranty?.
  • As Eden® is so readily identified, it cannot be mixed with Competitor's systems as this will invalidate the UK Warranty & all quoted safe working loads.
I need to get my site open on time - Do I need to worry about Stock Availability?
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  • You came to the right place! Sure's supply chain is British. Eden® are the sole remaining UK Manufacturer of High Volume Retail Shelving & Sure are Eden®'s stockholding Service Centre.
  • Just order what you need with a few spares if you like; should any big changes take place on site you can rely on Sure to get equipment to you on time to get your store open!
  • All that said stock comes under severe pressure at busy times mainly due to the short notice we receive when detailed orders are finally signed off by the retailer. If we are short of any items it will say so on your despatch note & the items automatically go on back order. The items will follow when they come back into stock. In this case; you will incur a second delivery charge & so it is best to order any final extras you may need to complete your store to be delivered with the items on backorder.
  • Dedicated drivers are scarce & even multiple handling pallet services need time to programme in their orders for the following day. As a result: For urgent or last minute deliveries required the following day, orders must be received before noon. We will, of course, do our best if you are a bit late & the circumstances are desperate but the scarcity of delivery drivers/vehicles at short notice is a very real operational problem we all face; hence the cut-off time of noon. * Please note that in the case of pro-forma invoices, the order is only confirmed when cleared funds are received. ** Please note that whilst the same cut-off point of noon applies for same day collections we need the confirmed order a minimum of 4 working hours before a vehicle arrives at Sure's premises.
What documentation can I expect to receive?
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  • So you can finish your site processing your orders and despatching your kit is Sure's top priority. Sure's documentation is fully automated from quote or pro-forma to order acknowledgment, to pickings list, to despatch note, to invoice. Everything which leaves Sure's very busy warehouse is automatically invoiced in full. Insurance claims or other credit requests are handled after the store is open when the pressure is off!
  • All Sure's documentation is sent by email: If you wish to update the email addresses in use, please use this document; (click here)
  • Please check all documentation very carefully. We all incur costs if there are any errors or omissions!
  • Your quotation or pro-forma is our understanding of your requirements. It is for you to check that the quote or pro-forma is for the equipment you require before confirming an order.
  • Your order acknowledgment is your last chance to spot any errors or omissions. This is because the equipment listed is what we will send, when we will send it & where we will send it to. If you do not check your order acknowledgment you will inevitably incur costs so please do not miss your chance to make certain you receive the equipment you need, when & where you need it.
  • Your despatch note will tell you if any items were unavailable and have gone on backorder for future delivery. Forewarned is forearmed so please check your despatch note carefully. The items will follow when they come back into stock. In this case; you will incur a second delivery charge & so it is best to order any final extras you may need to complete your store to be delivered with the items on backorder.
  • What most clients find work best is to set up a shared/group email address for all-important sales documentation to which all your sales team have access. E.g. Sure@yourbusiness.co.uk.
  • For the small print: please see here for our detailed Terms & Conditions.
Breakdowns: How do I prepare Quick, Easy but Reliable Budget Prices early in a project?
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Preparing a detailed list of equipment (a breakdown) required to fit out a site is a very long-winded process taking anything up to 3 or even 4 hours for a full site with a wide variety of displays using varied kit. To avoid having to break a site down more than once a detailed breakdown only needs to be prepared when;

  • The retailer has secured the site.
  • The retailer has signed off the plan.
  • Commitment/assurance has been received from the retailer that the order will be forthcoming provided it is within a pre-agreed budget price.

Regarding Budget Prices;

  • To manage your retailer's expectations;
    • It is best to use a carefully calculated worst case price for them to include in their budget. Provided this is explained to the retailer you can simply use the cost of an above average bay of shelving times the number of bays.
    • It is best to allow to allow a provisional sum for the inevitable changes which will be made on site & to cover items which, realistically, may get damaged on site by over enthusiastic fitters keen to get the job done! Experienced trade users simply round up their orders to accommodate spares.
  • To assist: Sure® provide a very simple budget pricing spreadsheet available on request. This comprises;
    • Running bays of Eden® shelving without upper shelves.
    • Run ends, also known as End Sets.
    • Complete Upper Shelves Including Brackets & EPOS.
    • SUREPLUS50 Pricing for Complete bays of Cards, Crisps, news & Magazines.
    • SUREPLUS Newstowers.
    • SUREPLUS360 Q Management.
    • Pallet Deliveries: If you allow £60 per full pallet & £40 for a half pallet UK Mainland you won't go far wrong when quoting. Allow an extra £35 for a pre-12.30 weekday delivery. Please allow 2 pallets spaces for Uprights H141 & above & 3 pallet spaces for H241 & above.
  • If your retailer is a multiple retailer who always uses exactly the same, pre-agreed profiles on all sites; Sure are able to provide a bespoke order from covering running bays, end sets & upper shelves specific to your retailer.
How do I make an Insurance Claim for equipment damaged in transit?
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Sure are a trade supplier & as such our relationships are Business to Business, (B2B). If kit is damaged in transit you will need to follow the procedures laid down by the relevant carrier to ensure your Insurance Claim is successful.

Insurance Claims are very rare when using dedicated drivers & easier to deal with as your team can begin to address the issue with the driver in person on delivery.

With Multiple Handling Pallet Services there is a far greater risk of damage or delay & strict procedures must be followed to make a successful Insurance Claim. Unfortunately, there is no point in making smaller claims because, as with all insurance, a minimum claim applies, currently £150.

In short; you make an Insurance Claim and to save on delivery costs; you re-order the damaged items when you are ready for a final delivery of extra kit required to complete your site.

To make a valid Insurance Claim you should, in all cases;

  • Sign the delivery note that your equipment is, "damaged" or, if there is not the time to check sign, "unchecked". No claim can be made if you do not.
  • Let us know straight away: We deliver to working sites where equipment can & does get damaged very easily which is why you only have 24 hours from delivery to let us know if anything is damaged.
  • Take Photos: Please take photographs and send them to us as soon as you are able.
  • For the small print: please see here for our detailed Terms & Conditions.
What if I need to return excess equipment?
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  • The honest answer is that you are best not over-ordering in the first place as returns cost you & us money!
  • Sure hold the stocks you need to get your store open & we can deliver any additional items you may need the following working day if you get your order to us before noon.
  • If you do have a few spares, please remember that all working stores need spare equipment for merchandising flexibility plus you can always hang on to the spares and deduct them from your next order.
  • If you have a significant amount of equipment to return such that you consider a return worthwhile; please bear in mind that over & above the delivery charge to get the equipment back to Sure there will be a 20% double handling charge.
  • Only equipment returned in mint condition & still in its original packaging will be credited.
  • For the small print: please see here for our detailed Terms & Conditions.
Safety First! Which stores need 11cm Uprights rather than 8cm or 6cm & what about Heavy Duty Brackets? Do Smaller Bay Sizes help?
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  • 11cm Uprights are Heavy Duty for Big Convenience Stores. Heavier Duty Brackets are recommended. (3 & 4 Notch)
  • 8cm Uprights are Medium Duty for Convenience Stores. Heavy Duty Brackets should be considered for the heaviest merchandise. (3 Notch). Smaller bay Sizes are recommended to reduce weight loading per bay. (Sensible Maximum is 1 metre=L100)
  • 6cm Uprights are for Light Duty Applications including Pharmacy Stores or gift shops. Standard Brackets are recommended (2 & 3 Notch).
  • Eden® should not be mixed with Competitor 50mm Pitch shelving systems as all warranties are invalidated as are all quoted safe working loads.

Click here for: Eden Operation & Maintenance Manual.

Should I use a professional shopfitter or is it easy to install the equipment myself?
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  • Eden®: Installing Eden® shelving is straightforward, but it is very easy to do badly. Access to the right fixings, levelling equipment and professional tools are essential & yes; using a professional shopfitter is strongly recommended.
  • SUREPLUS®: For assembly instructions relevant to our Newstowers & display towers please click here.

Click here for: Eden Operation & Maintenance Manual.